It’s 2020 – the year of the TikTok. The past couple of years has been reserved for the likes of Instagram and Twitter, but now there’s a new sheriff in town – and they don’t plan on showing any mercy.
Facebook is old, corrupt news, and Twitter is too political. Instagram is still pretty fun, but TikTok is different. Why? Because you actually have a shot of doing well without having to pay for TikTok followers. If you want to get in there before it gets too crowded and you can’t even hear yourself think, check out our fool-proof hacks for growing your Twitter in 2020.
- Put Some Effort Into Your Profile
You may be so excited about your TikTok account that you skipped all the initial, boring set-up steps and went straight for the content creation. However, this isn’t going to help you cause all that much, and it doesn’t matter if you’re the king of content creation.
Why? Because your profile game needs to be strong. Your profile is your first impression. It’s the first thing people see when they come to check out your stuff, so if it’s not reflective of your content, they’re going to do a 180 and go elsewhere. Never underestimate the power of a good profile.
- Sell Yourself Out to Viral Challenges
A bit part of staying relevant on TikTok and growing your following successfully in 2020 is going to be keeping up with the trends. Think of it as market research – the more you know what’s popping right now, the better you can tailor your content and attract the right people.
Viral challenges are your hall pass. Most of them involve singing and dancing to a popular song – a good choice seen as TikTok is pretty much a music video platform.
- Spread the Good Cheer
If you really want to make it big in 2020 with your TikTok profile, let the people know you’re here. Share the good news of your killer content to the rest of your platforms online.
When it comes to branding yourself on TikTok and in the online world in general, you can’t win if you just limit yourself to one social media account. It’s all about synchronicity – the more all of your social media channels are connected, the better your audience will be able to spread itself out and find even more content from yours truly.
- If You Can’t Beat Them, Join Them
You know the drill – while you may be the most competitive person in the world, getting lippy with your competition and starting controversy isn’t going to get you anywhere. In fact, if the past year of the YouTube beauty industry is anything to go by, you could even end up losing followers.
Instead of seeing other TikTokkers in your industry as rivals, see them as opportunities to grow your account. Teaming up with a fellow influencer on a viral challenge can make all the difference, and provide you with brand awareness and reach that you can only dream of.
While a lot of it is common sense, a lot of it is also going to mean the difference between success and failure. You’ve got a new year stretching out before you, so there’s never been a better time than the present to jump on the TikTok bandwagon and make a name for yourself.
Nobody said that it would be easy, though. You also don’t have to stress too much, either. Take a leaf out of our book, follow these fool-proof hacks, and watch as your TikTok account grows from zero to hero before you know it.